Putting customers first through clearer communication - the updated Consumer Protection Code (CPC)

17 July 2026 Dealer and Customer News Read time 8m
an image of a customer in a dealership looking at a car. The text on teh image says Consumer Protection Code, supportign better customer outcomes

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Making informed financial decisions starts with having the right information. Whether you’re financing your next motorcycle or simply exploring your options, understanding how finance works can help you choose a solution that’s right for you.

 

At Close Brothers Motor Finance, we believe that clear communication and transparency are fundamental to building trust with our customers. That’s why we’re committed to making the finance journey as straightforward as possible, ensuring customers have the information they need at every stage of the process.

 

These principles are also at the heart of the updated Consumer Protection Code, which places an even greater emphasis on consumer understanding, fair treatment and positive customer outcomes. It’s a topic we recently explored as part of the Managing Your Finances campaign with BusinessNews.ie, highlighting how the industry continues to evolve to better support consumers.

 

Our latest video by our Cheif Operating Officer, Eoin Farrington talks about why these changes matter and how a customer-first approach benefits everyone involved in the finance journey. From providing clear explanations to supporting informed decision-making, it’s about ensuring customers feel confident every step of the way.

 

As the financial landscape continues to evolve, our focus remains the same: delivering responsible lending, transparent communication and a finance experience that puts customers first.

 

Watch the video to learn more about our approach and why helping customers make informed decisions is central to everything we do.

Understanding the updated Consuemr Protection Code (CPC)

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